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Responsible for creating a product that looks and feels awesome in any aspect and can match decent non-crypto productions in these aspects! It works across the whole project, unifying aesthetic features, graphics, and language.
It also manages how the branding, design, style, and UI which is supposed to work & feel like a well-planned, homogenous top product, when it comes to all core parts.
This means the Committee will also decide on what internal standards or style guides are supposed to look like, etc. Committee chaired by and reports to overarching product manager.